Sway Social SWAYPrice $ 0.0013

Sway Social is the first social protocol for Metacreators that uses NFTs to translate social capital into an asset class. This allows anyone to monetize their Metaverse on their terms. Behind every successful Metacreator, there is a game-changing technology. With Sway, social capital is translated into an asset class. This Social Capital model enables a commercial relationship to exist between content creators and their underwriters. Simply create and earn. The SWAY token, represented as a simple monetization of ‘Following’ or ‘Likes’ from the traditional social media experience, is a social evolution in Web3.

In a traditional Web 2 social media platform, the number of ‘Followers’ per content creator is directly correlated to their earning power, creating a feedback loop compounding the value. But this creators’ clear economic benefit does not benefit all. Sway Social deals with this disparity by allowing followers to directly share content creators’ revenue generation in addition to providing social support.