Reach enables anyone looking to promote their content to tap into a pool of engaged, verified, and audited user base, and remunerate them for their contribution to their network effects.

Whether it's for collection/drop launches or important announcements, it is no secret that creators are tired of paying for fake/botted engagements via pseudo-influencers or through agencies that do not have the active, and relevant reach that community members who natively interact with content have.