
Metaplanet
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What is Metaplanet?
Metaplanet is a publicly listed bitcoin treasury company in Japan. The company leverages Bitcoin as its core treasury reserve asset, employing innovative equity and debt financing strategies to maximize shareholder value. Management measures its performance through the Key Performance Indicator (KPI), ‘BTC Yield,’ which reflects the percentage growth in Bitcoin per share, guiding all capital market activities. In addition to its Bitcoin-focused operations, Metaplanet owns and operates a hotel in Tokyo, which is being rebranded as The Bitcoin Hotel and is set to open in Q3 2025. The company also holds the exclusive license for Bitcoin Magazine in Japan, promoting Bitcoin education and adoption.
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