HIPPOP connects various performances and art forms with blockchain technology. HIPPOP aims to strengthen the two-way communication between fans and creators, eliminating the asymmetry of performance information and digitising offline markets.

HIPPOP's key features are:

Global Cultural Events Aggregator: HIPPOP provides users with a variety of information about cultural events around the world. Users can access information about various events on the HIPPOP app.

Smart Ticket Service: This feature replaces paper tickets with digital tickets at partner events.

Digital merchandise for artists: HIPPOP supports artists to create and sell digital merchandise using their intellectual property rights, making it easier for fans to access and purchase merchandise and paraphernalia of their favourite artists.

Active Fan Community: HIPPOP helps creators form close relationships with their fans by offering exclusive chat and active community participation.