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No, a Sponsored Labeled Crypto Press Release Is Not An Alternative to Editorial Coverage

No, a Sponsored Labeled Crypto Press Release Is Not An Alternative to Editorial Coverage

Earned media is often more valuable for Web3 projects than pay-to-play posts, Tal Harel says.
May, 23, 2024
by CoinDesk
Web3 Marketing Needs Some of Apple’s Secret Sauce

Web3 Marketing Needs Some of Apple’s Secret Sauce

By speaking the language of Web2, the blockchain world will not only be understood but also embraced as the natural evolution of the World Wide Web.
May, 20, 2024
by CoinDesk
Virtual Influencers: The Controversial Frontier of Marketing

Virtual Influencers: The Controversial Frontier of Marketing

The digital world is constantly changing with the appearance of virtual influencers designed by sophisticated technology. Such digital images, made...
May, 10, 2024
3 min read
by CryptoPolitan
Kraken Exec Questions Efficacy of Crypto Ads at Super Bowl Despite Global Reach

Kraken Exec Questions Efficacy of Crypto Ads at Super Bowl Despite Global Reach

Kraken’s Chief Marketing Officer, Mayur Gupta, believes the Super Bowl is no longer an effective avenue for crypto marketing. Speaking before Sunda...
Feb, 12, 2024
2 min read
by Cryptonews
Marketing Giant Embraces AI for Future Growth in 2024

Marketing Giant Embraces AI for Future Growth in 2024

Discover the transformative AI-driven growth strategy for the marketing giant WPP, focusing on creativity and technology.
Jan, 31, 2024
2 min read
by CryptoPolitan