Crypto Campaign Urges Swiss National Bank to Diversify with Bitcoin Reserves

• Swiss campaigners push for Bitcoin in SNB reserves to hedge against inflation risks.
• SNB holds 75% reserves in USD and EUR as crypto campaign seeks 1–2% allocation to Bitcoin.
• 11% of Swiss citizens invest in crypto, highlighting growing blockchain adoption.

Cryptocurrency advocates in Switzerland have stepped up to persuade the Swiss National Bank (SNB) to hold Bitcoin in its foreign reserves. The campaign introduced in December 2024 seeks a constitutional amendment that would require the SNB to hold Bitcoin alongside gold.

Luzius Meisser, a board member of Bitcoin Suisse, a cryptocurrency broker and a leading voice in the campaign, stresses that Bitcoin protects against inflation from government debt spending. He pointed out that Switzerland maintains its foreign reserves portfolio mainly in U.S. dollars and euros, exposing it to geopolitical risks and monetary policy changes.

Supporters of the initiative highlight Switzerland’s emerging role as a center for blockchain innovation, citing developments such as Ethereum’s origins in Zug, now widely known as “Crypto Valley.” According to a study by Lucerne University of Applied Sciences and Arts, ap…

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