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App developers sue Apple for £2 billion in London over tracking rules
Sep 3, 2026
< 1 min read
by Hannah Collymore
for CryptoPolitan
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UK app developers filed a £2 billion ($2.7 billion) collective action at London’s Competition Appeal Tribunal on Thursday, alleging Apple enforced stricter App Tracking Transparency rules on third-party developers than on itself and harmed ad-funded app revenue. The complaint argues the ATT policy suppresses app monetization and adoption, raises competition and security concerns for the app ecosystem, and could have broader implications for developer fundraising and platform governance.
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Apple (NASDAQ: AAPL) has been accused of holding third-party developers to stricter standards than Apple applied to itself. The accusation was made in a £2 billion ($2.7 billion) collective action filed Thursday at London’s Competition Appeal Tribunal. UK app developers say Apple’s App Tracking Transparency rules are unfair because developers rely on advertising to fund...
