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Brazilian regulators say Nubank can’t use ‘bank’ brand until it gets proper license


Brazilian regulators say Nubank can’t use ‘bank’ brand until it gets proper license

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Brazilian regulators have prohibited Nubank from using 'bank' in its branding due to a lack of a banking license. The regulation, effective since November, restricts non-licensed firms from claiming bank status, impacting its operations in the financial technology sector.

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Brazil’s regulators have told the country’s largest fintech Nubank that it cannot keep using the “bank” label in its branding inside the country because the company does not have a banking license, and the new rule that took effect in November blocks any firm without that license from calling itself a bank. This move landed […]
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