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Meta rejects EU finding that Facebook, Instagram use addictive design
Jul 10, 2026
< 1 min read
by Hannah Collymore
for CryptoPolitan
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On July 10 the European Commission issued a preliminary finding that Instagram and Facebook used 'addictive design' features in breach of EU law, and Meta has publicly pushed back against the commission's analysis. The clash underscores increased regulatory risk for major platforms, with potential impacts on user engagement, ad revenue and broader compliance and adoption trends that could shape platform security and policy precedent.
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Meta has pushed back on what the European Commission recently said about a preliminary finding that showed that Instagram and Facebook broke EU law with features built to keep users scrolling. The finding, which was published on July 10 and looked into what the commission refers to as the “addictive design” of the two apps...
